# Exciting news

## Our next chapter: We're joining forces with Rox

### Find People & Companies

#### The Challenge

Data Is Easy. Accuracy Isn’t.

Every GTM motion begins with contact data — but most pipelines start on shaky ground.

- Outdated emails.
- Duplicate records.
- Unverified phone numbers.

Most enrichment tools promise scale but deliver chaos — incomplete data, bounced emails, and wasted credits.

When your reps spend hours fixing broken leads, you’re not building pipeline. You’re rebuilding lists.

Build verified contact lists that don’t decay overnight.

- Auto-enrich new prospects while building ICP-based searches.
- Reduce bounce rates and save up to 40% on wasted enrichment credits.
- Keep CRMs and outbound tools perfectly aligned, in real time.

### Precision Enrichment That Works While You Prospect

Persana’s **Enrich Contact Workflow** brings automation, accuracy, and visibility into one continuous loop.

It enriches leads dynamically, not days later — keeping your data (and outreach) always in motion.

### Multi-source enrichment you can trust

Persana waterfall-enriches contact data across verified providers — fetching the most reliable email, phone, and LinkedIn URL in real time.

### Automatic validation and scoring

Persana flags deliverability, role relevance, and intent level — so your team focuses only on the highest-value contacts.

### Direct CRM sync, no manual imports

As enrichment happens, contacts are instantly synced to your connected systems — Salesforce, HubSpot, or any CRM you use.

#### Automated Data Syncing
- Highest-Quality Leads
- Real-Time Enrichment, Fully Automated
- No credit card required.
- 50 Free Enriched Leads

### See It in Action

How Teams Use It

See how top teams use Persana to turn raw contact data into live, ready-to-engage prospects — with no spreadsheets, scripts, or delays.

### Trusted by Sales and Marketing Teams Everywhere

#### Sales and Marketing Teams Love Us

- "We’ve been using Persana AI at Alpaca and it’s honestly been a game-changer. It’s super easy to get started with, and it has made our outreach efforts way more targeted and efficient."

- "The most cost effective way to automate research. Persana has also been a great creative partner to help execute unconventional go-to-market strategies"

- "Persana AI has been awesome for us to use AI automation at scale. I love the templates and saving prompts! Saves me hours of research. I definitely recommend Persana"